News Summary
American Salon and American Spa are hosting a contest, ‘The Suite Spot 2025’, to spotlight innovative salon and spa suites. As the beauty industry sees a trend towards microbusinesses, this initiative aims to celebrate creativity and independence in personal care spaces. Participants can vote for their favorite finalists on Instagram. The contest highlights the growing popularity of small, studio-based businesses among beauty professionals.
Los Angeles, CA – American Salon and American Spa have announced the launch of a new contest titled “The Suite Spot 2025: The Most Instagrammable Salon or Spa Suite.” This initiative aims to recognize and celebrate the innovative spirit of microbusinesses in the beauty and wellness industry, which have significantly transformed the landscape of personal care in the United States over the past decade.
As more professionals in the beauty sector opt for independence, the trend of working in single-room studios or salon suites continues to rise. Salon and spa professionals are increasingly leaving larger establishments to establish their own microbusinesses, either as solopreneurs or in partnerships. This shift reflects a growing desire for autonomy and creativity among beauty and wellness professionals.
The contest will feature 15 finalist salon or spa suites, and voting for these finalists will take place via the Instagram accounts of American Salon and American Spa. Voting is set to commence at noon ET on Thursday, June 19, and will close on Friday, June 27. The winner will be revealed on Monday, June 30. The top vote-getter will not only gain various salon and spa prizes but will also enjoy the distinction of being recognized for their innovative space.
Participants and the general public can view all entries by utilizing the hashtag #suitespot2025 on Instagram. The final contenders include a diverse array of establishments such as:
- Meghan Carter Beauty & Wellness, Kingsport, TN – Skincare & Massage
- Unfiltered Beauty, San Francisco, CA – Skincare & Massage
- MoKnowsHair Salon, Atlanta, GA – Hair
- Swank Salon, McKinney, TX – Hair
- A Warp in Time Studio, Rock Hill, SC – Nails
- Smooth & Spicy Spa, Tinley Park, IL – Skincare & Waxing
- Nail Candy Salon, Strongsville, OH – Nails
- SwitchFade, Leander, TX – Barber
- Hollidaysburg Skin & Soul Spa, Hollidaysburg, PA – Skincare
- The Studio Also, Chicago, IL – Hair, Grooming, Skincare
- Susan Smoot Hair, Brentwood, TN – Hair
- The Lonestar Waxer, Dallas, TX – Waxing
- Sparkle SRQ, Sarasota, FL – Skincare, Lashes, Brows
- One Eleven Hair, El Dorado, CA – Hair
- The Emerald Collective, Houston, TX – Hair
In conjunction with the contest, Sola Salon Studios recently achieved a milestone by opening its 700th location. This makes Sola the largest salon studio franchise in the country, accommodating more than 20,000 professionals who rent their own suites. The company is expanding rapidly and plans to develop 26 additional locations across states including California, Texas, Michigan, and South Carolina.
The “booth rentals” micro-business model gained popularity after Sola’s first dedicated suite opened in 2004, and the trend saw a significant upswing post-pandemic. This shift has led to a proliferation of new salon suite locations, as professionals look for flexible and independent work environments that suit their needs. Sola’s closest competitors, Phenix Salon Suites and MY SALON Suite, continue to expand as well, with respective operations of over 375 and 300 locations in North America.
The 700th location, located in a Minneapolis suburb, boasts 65 salon studios, with 54 already pre-leased before its official opening day. The milestone reflects not only Sola’s success but also the broader trend of empowerment among independent beauty professionals.
The contest “The Suite Spot 2025” highlights the creativity and innovation driving the future of the beauty and wellness industry, as well as the ongoing shift towards microbusinesses that cater to personal style and client relationships.
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Additional Resources
- American Spa: The Suite Spot 2025
- Forbes: Small Business Statistics
- SME Futures: Empowering Women-Led MSMEs
- Wikipedia: Beauty Industry
- Google Search: Beauty and Wellness Industry Trends
Author: STAFF HERE ROCK HILL
The ROCK HILL STAFF WRITER represents the experienced team at HERERockHill.com, your go-to source for actionable local news and information in Rock Hill, York County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Come-See-Me Festival, Rock Hill Arts Festival, and motorsport events at the Rock Hill Velodrome. Our coverage extends to key organizations like the Rock Hill Chamber of Commerce and the Culture & Heritage Museums, plus leading businesses in manufacturing and technology that power the local economy such as 3D Systems and Comporium. As part of the broader HERE network, including HEREAiken.com, HEREBeaufort.com, HEREChapin.com, HERECharleston.com, HEREClinton.com, HEREColumbia.com, HEREGeorgetown.com, HEREGreenwood.com, HEREGreenville.com, HEREHiltonHead.com, HEREIrmo.com, HEREMyrtleBeach.com, HERENewberry.com, HERERockHill.com, and HERESpartanburg.com, we provide comprehensive, credible insights into South Carolina's dynamic landscape.
